Have you been hearing a lot of buzz about “Whatsapp limiting app features”?
More than 2 billion people around the world use WhatsApp messenger. WhatsApp is mainly used to conduct video and audio conversations and send text messages to stay in touch with friends and family. With time WhatsApp has brought many updates and new features to their software to enhance user experience.
Initially, the app will take away the functionality to access the WhatsApp chat list. But subscribers will be able to answer the incoming phone and video calls. If you have enabled the notifications then you can tap on them to read or respond to messages or call back to a missed audio or video call.
The new policy claims that WhatsApp may share certain information with Facebook about messages between the user and the businesses. More clearly, Facebook will now allow businesses to host these conversations on its servers. This means the company will know when you interact with one of those business companies. The company also claims that it won’t know anything about the contents of those conversations.
In a latest official blog by the Facebook-owned messaging app has explained the privacy and security of the personal messaging section. It also mentioned it will never weaken the security of personal messaging rooms and it clearly labels it for each chat room. As the personal chat rooms are protected by end-to-end encryption Whatsapp won’t be able to hear or see the personal messages or calls and neither can Facebook.
Further, no record of whoever is calling or messaging will be kept. The company believes keeping these records for billions of users will reduce the privacy and security of the user. The company also mentioned it doesn’t share the contact of its users with Facebook. Only with permission, it accesses the contact for fast and reliable messaging.
In the official blog, WhatsApp even mentioned that messaging with business is different from personal messaging. And some large businesses might need to use hosting services to manage their communication.
Hence it will be providing business chats with the option to use secure hosting services from Facebook. This will help the business companies to manage WhatsApp chats with their customers, answer questions, and send helpful information regarding the product.
However, whether the user decides to communicate with the business by phone, email, or WhatsApp, it will be able to see the conversation and may use that information for marketing purposes. This may even include advertising on the Facebook site.
Whatsapp has further mentioned that it makes sure that the users chatting with the business are well informed regarding this. And the label all business chat rooms that are choosing to use the hosting services from Facebook.
The company further mentioned that it will continue to give notifications or reminders to users from time to time about the update. And even when they choose to use relevant optional features like communicating with a business have opted to host services from Facebook.