Automation: For People Or For Process?





Before we start talking about the issue of ‘automate for people, not for processes’, let us hop on to the meaning of automation in industry. The process of automation has been made to minimize human input. There are different kinds of automation like business process automation, IT automation, personal automation and many more. This article is about Automation for people.

In a nutshell, automation is a process or system whose main motive is to operate automatically. To simplify the process of automation, let us take a look at vital elements that are involved in automation. 

  1. Manufacturing
  2. Transportation
  3. Utilities
  4. Facility operations
  5. Defence

Therefore, it can be seen that with the help of automation, all the functions in the industry can be done from installation, integration to procurement, management, and design. It is indeed a vital process that is needed for a business to thrive and make profits. 

Why Automation for People? 

With the advent of hyper-automation, every other process involved in the business can be easily automated and is done. Most of the companies have started to automate all the processes in their business, therefore this process has become quite inevitable for industrial purposes. \

Now the problem begins between the individual needs and the user-experience needs in this process of automation. The question that looms over everyone’s head is ‘are people ready for automation and AI  or not?

Some companies prioritize individual process needs over user-experience needs, which on one hand might seem a cost-saving initiative, but on the other hand, all these automation fail to realize the real need of the business. Why? You may ask.

It is because a business without a personal touch is unjust. It alienates the very same people the business is pretending to serve and the tools and the user interface becomes a hindrance in their way to operate. Therefore, automate for people is widely overlooked and used primarily for processes. 

Are People Ready for Automation & AI? 

Looking at both the positives and negatives of automation, one can clearly say that automate for processes will create more opportunities and economic growth for the business but at the same time automate for people can also lead to major unemployment. It would be quite surprising to know that almost half of the jobs that are done by manual labour can be done by automation.

Why Automate for People, Not For Processes? 

The process of automation is largely based on process-driven criteria to bring efficiency to the work and finish it faster. What sort of processes are automated? Generally speaking, the processes that largely remain the same and used largely by the customers are automated. This will fall into the category of automation for the process. This often leads to limited ROI and poor adoption. 

What Will Happen if the Companies Start Focusing on ‘Automate for People, Not For Processes’?

Now that we have seen the pros and cons of automation in industrial life, let us talk about what would happen if we prioritize the user experience over the processing with the help of automation and AI. 

What will happen if we mix the traditional method of hiring people in the HR department. The process of onboarding involves different methods and tasks with manual steps to perform each task. This process involves a lot of procedures including different logins, sheets, pdfs, etc.

Now if we focus on the user experience with the help of automation what would happen? It would focus on all the tasks that were happening during the entire procedure, present all the tasks involved in a single interface and provide context and point of contact in a wizard-like UI. 


So the key difference that surfaced out is how the information is presented to the uses. So in the traditional approach, the automation remains the same but the integrated interface can improve usability. This is the gist of what was said earlier regarding ‘automate for people, not for processes’ because, in the end, it has always been the consumer response that outweighs the rest of the services and procedures. 

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